I just love Dubai Mall, thus, I always visit it every week. Sometimes I get surprise with their offerings. Last time, I blogged about their “Flash Fashion Show“. This time, it’s a real and planned fashion show intended to showcase the different brands found inside the mall.
As I mentioned before, this is a good way for the mall management to help its tenants market their products. When it comes to shows, I think no one can beat Dubai Mall’s strategy, designs and presentation. You have just to applause the people behind these regular presentations inside the mall.
I was able to watch the Fashion Show on 27 September. I will feature the different brands which were featured when I was there. The first one is “American Rag Cie”. They are located on the second level of The Dubai Mall just near Virgin Megastore.
Here are some of the best shots I took during the fashion show.
What I like about this collection is that a lot of them are really wearable. I am not a fan of outrageous / exaggerated fashion, not because I don’t like them but because I don’t have the confidence to wear them. Thus, I appreciate clothes / designs which I know I can wear.
Please let me know your thoughts about American Rag Cie’s collection. 🙂
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